Where are the trendsetters and new innovators in hair going to express themselves and create their own personal brand? According to statistics, they’re going to Instagram.

Instagram is a great place for inspiration but also for self-expression. A survey found 67% of people between the ages of 18 and 29 years use Instagram in the United States. Of all the people surveyed (adults over 18), 37% of them use the app. 

The evidence also shows that 43% of Instagram’s users are female, while 31% are male. Those are huge numbers!

The app is even more popular with teens, and it’s set to see huge increases over the coming years, based on previous performance. 

Hair trendsetters live on Insta

As far as hair is concerned, Instagram is the perfect opportunity for people with a creative mindset and hair skills to show off their talents and possibly become the next big trendsetter. We know this because we’re watching, and some of our followers are raising the bar and setting new hair standards. Check it out.

New beach attitude

The beachy wave has been a trend for so long that it’s almost tired. That is until it gets a refresh like the one from @sarahloven. 

With her uniquely French/West Coast vibe, she’s taken a standard beach-do and upped it with a trendy hat, a distinctly French scarf, and a perfectly sized mini-purse. Add to that the almost monochromatic washed out hues she’s chosen, and you’ve got beach style that’s so fresh it makes this hairdo a must once again.

If you want to get this look, don’t be afraid to accessorize. Today’s trends call for statement pieces, and more than one is the way to go. You’ve mastered the beachy wave, and it’s there, but it’s the accessory that pulls the whole outfit together.

Hair color amplified

Do you feel you’ve hit your hair color quota, and the trend is played out? That’s so not true; in fact, it’s come back even harder. Simple streaks of color have been taken over by your grandma, but the full head of shockingly bright color is here for the brave souls that love drama.

We love the trendsetting style of Instagrammer @looksbylexington and her delightfully acid green hair. Accented with dagger-sharp nails and the must-have of the year, a scrunchie, this look is seriously one to emulate. 

If you want this look, your hairstylist is going to need to weigh in. As Kermit the Frog said, it’s not easy being green. Unfortunately, it’s not easy to get green hair for many people. 

Green is a difficult color to dye, as it takes a lot of bleaching. The best candidates are those who have never dyed their hair and have naturally light locks. Hair coloring is best left to professionals to get the greatest lush look.

Natural is so NOW!

Let’s be honest; when people talk about natural hair being the biggest trend around, they mean amplified natural hair. For most people, freshly washed, air-dried hair is not the look they want. 

But with just the right products and a little coaxing, you can have amazing hair that looks like it was born this way. Take @lyssamariexo, for example.

This look is certainly not a wash-and-go style, and she is more than happy to let you know what products help her get the look. The result is lovely, natural, springy curls that look like she was born with the gift of GORG. Making the look complete is natural-looking makeup with just a little extra around the eyes.

If you want this look, work with your hair to learn its innate tendency, and then stop fighting it. Find top-quality haircare products that focus on natural ingredients to boost your hair’s personality. Follow it up with understated makeup that compliments your existing beauty.

How to use your Instagram for hair trends

If you love what you’ve seen and it sparks that creative spirit in you, then express yourself! Just be sure to share it with us. Use the hashtag #HairLaVie, and tag your picture so we can check out your new and innovative style.

To make the most of your Instagram account, use these tips.

♦ Be yourself. If you’re copying someone else, they’re already doing it better. Let your personality shine through by being authentically you. 

♦ Awesome pictures. Learn how to take great pictures, play with filters, upgrade your camera if you need to, but it’s all about the look, so your shots are key.

♦ Post consistently. Whether you post every day or every week, be regular.

♦ Interact with others. Respond to comments, engage on other people’s pages, create a relationship, and you’ll see your engagement build. You can’t create a stir if you live in a bubble.

♦ Use hashtags. Learn how to use relevant hashtags that promote brand awareness and your community.

Final thoughts

Insta is the place to be for hairstyles that show your unique style. Be a trendsetter with tresses that inspire and engage. You can do it—it just takes time and persistence. It also takes dedication to yourself.

That’s right, put yourself first, love the skin you’re in and the hair you live under, and let it shine. You’ll love the reaction you get from others, and we love watching your journey.